Max is ditching the “Max” name and going back to HBO Max this summer—less than two years after switching it up. This will be the second time the service has changed its name in just three years—first ...
Warner Bros. Discovery has settled on a date to reskin the Max streamer back to HBO Max: Early this Wednesday morning, according to streamer insiders. The flip won’t happen simultaneously, but ...
In 2023, Warner Bros. Discovery merged HBO Max and Discovery+ into a single streaming app called Max, with the puzzling decision to remove the HBO from the streaming app’s brand. Surprise, almost ...
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HBO Max Is Back - What Does That Mean to You?
The TV Answer Man – Follow me on X. TV Answer Man, I see that Max has been changed back to HBO Max. How will this affect us subscribers? Will shows get better? – Rick, Easton, Maryland. Rick, Warner ...
Everything old is new again. What goes around comes around. Time is a flat circle. And Max is now, once again, HBO Max. Warner Bros. Discovery, the parent company of the streaming service known for ...
Turns out, Warner Bros. Discovery thinks HBO has some pretty good brand equity, after all. This summer, streamer Max will bend the knee and rebrand back to its original name, HBO Max. The change comes ...
The HBO Max logo is being displayed on a laptop screen in Krakow, Poland, on May 26, 2024. (Photo Illustration byKlaudia Radecka/NurPhoto via Getty Images) (NurPhoto, Klaudia Radecka/NurPhoto) ...
Max has officially switched back to HBO Max as part of its rebrand two years after the streaming platform changed its name following the merger between Discovery and Warner Bros. This also comes ...
When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Warner Bros. Discovery is finally backtracking their earlier decision and re-rebranding Max back ...
The latest name change is an attempt to correct one of corporate America’s biggest branding fumbles, behind only to Elon Musk rechristening Twitter as X, said branding expert David Aaker, vice ...
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Max to Change Back to HBO Max on Wednesday
Warner Bros. Discovery's Max will officially rebrand back to HBO Max starting tomorrow, TheWrap has learned. The name change, which was first announced during its upfront presentation to advertisers ...
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